Principles of Tax Planning for Financial Advisors

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Financial Advisors serve clients with a diverse array of backgrounds, financial resources, goals, and objectives. But while no two clients are the same, nearly all clients share the common goal of “paying the least amount of tax possible.” It should come as no surprise then, that clients of all income and asset levels are increasingly seeking “tax planning” guidance from their Financial Advisors.

Many advisors, though, have been reticent to engage in tax planning, either because they lack the knowledge to be able to competently do so, fear “stepping on the toes” of a client’s CPA or other tax professionals, or out of concern about running afoul of rules that prevent them from giving tax advice. This session seeks to address those concerns.

Attendees will begin by learning why including tax planning as part of their overall client experience is essential for continued growth and success. The session will then focus on exploring ten high level principals of tax planning that can be used by all advisors – from tax planning “newbies” to seasoned tax planning pros – to help guide their clients towards lower tax bills and better outcomes.

​Learning Objectives

Upon successful completion of this learning activity, you will confidently be able to:​

• Learn why Financial Advisors can, and should engage in tax planning
• Identify a client’s true tax rate and understand why focusing on the rate is more important than the bracket
• Explore the difference between tax advice, and tax planning, education, and information
• Discover why the goal of achieving tax diversification is misguided and what advisors should focus on instead

Presenter

Jeffrey Levine, CFP^®, CPA/PFS, ChFC^®, RICP^®, CWS, AIF, BFA™, MSA

CFP^® CE Credit

This content is eligible for one hour of CFP^® continuing education (CE) credit.

If you hold the CFP^® mark and would like to receive CFP Board CE credit for this content, please ensure your CFP^® ID number is entered here.

The College’s Professional Recertification Program (PRP)

This content is eligible for one hour of PRP continuing education credit.

To begin, click on the button below. As you move through the content, make sure to mark each page complete by clicking on the appropriate button, and then click Next Lesson at the bottom of each page. Once you complete the entire activity, the progress bar will show 100%.

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